So the results from last week’s demographic survey are in. Thanks to all you guys — 1,351, in a little more than 24 hours — who filled it out.
And I don’t mean “guys,” figuratively. A full 97.8% of Defense Tech readers are male, it turns out. Rich males: half had family incomes over $75,000 a year. A little more than 40% were part of the larger “military community,” split fairly evenly between active duty troops, veterans, and defense contractors.
Hopefully, this will give the ad sales team enough to work with. What this all says to me: More pin-ups. And more dick jokes.
TH (an actual *woman*) writes: “Rich males: half had family incomes over $75,000 a year. Hmmm. Maybe I should post a personal ad on the blog to see I can get a date.”
Right now you only are combining two male-dominated careers/hobbies: Defense + Technology. I think you need more to hit 100% male.
How about cars? DefenseTechMuscleCars should push out a few of the remaining women. DefenseTechXbox might do it, too. The pornography angle is probably too easy, so no challenge there in terms of alienating women.
Ah, I’ve got it. DefenseTechComicBooks. With some side coverage on prostrate enlargement. That way you get both the young and old war-obsessed geeky male.
Where are you folks from that $75k a year is rich?!?!
It gets me a studio in Manhattan!
Good Afternoon Folks,
I’m with Max. I live in ex-Rep. Randal Harold Cunninghams former district and $75K (after tax I assume) is the working poor. He** our Congressman couldn’t even get along on $160K whick is still not quite middle class in this heighborhood.
At least the former Congressman doesn’to concern himself with such things. He has a home in the Gray Bar for 8 years and 4 months.
ALLONS,
Byron
Scott: I love it! Maybe “DefenseTechRolePlayingGames”?? Besides, isn’t “DefenseTechMuscleCars” just Popular Mechanics magazine?
Max: I live in Manhattan, too. So my rent is also crazy. But the median household income in this country is $44,389. So we’re all rolling in it, comparitvely speaking.
Thank you, men.
nms
Maybe this just means that 99% of those who are willing to take online surveys are men.
DefenseTechRolePlayingGames would seem like it could effectively repulse all women, judging by the estrogen-free zone of the typical RPG store. But I think the repulsive force has more to do with the aroma than the ideas.
If you could somehow transmit the smell of fat guys who are pathologically afraid of showering … then you could really drive away all women. Sadly, this is not possible on the current interweb.
DefenseTechWarHammer40k or DefenseTechMagicTheGathering might do it. You could constantly playback the sounds of a 45-year-old man mocking a 10-year-old for making obvious tactical mistakes and leaving his right flank exposed.
Now, narrowing your audience to the Asperger’s crowd and men whose hobbies involve young boys would guarantee an all male crowd. Might lower the income level (money goes far in Mom’s basement) and attract the FBI, but it would be all male.
Something to shoot for.
Scott
ps. A simpler option might be to refocus DefenseTech primarily on videos of cool explosions and funny Big Johnson t-shirts you saw last time you went to the beach.
Good Afternoon Folks,
It’s not income nor gender of the people posting on this site, it is the incredible knowledge base that responds to the posts. It should be no surprise that people regardless of gender who have this level of expertise in a subject matter such as Defense Tech. would be making a decent living.
The very sad thing is that policy makers don’t pay more attention to what is being said here, they do read us faithfuly. If they were paying attention last Fall when the IBM selling out to Levono was taking place they could have avoided the pitfalls of that give away away of American Technology.
In the comming weeks this will develope into a major National Security story. Defense Tech. has earned the “We told you so.” award on this. The Media was totally asleep while IBM sold the “Crown Jewels for 30 Pieces of Silver”.
ALLONS,
Byron Skinner
How many women in all? I know there was at least one, because I remember taking the survey.
And Scott – I think your second idea was most accurate – muscle cars would get me to drop this from my bookmarks, lol!!
Mr Shachtman, keep up the good work and everyone else – please carry on as you were before, the site is great.
DefenseTechRolePlayingGamesAndFootball.com should work. If talking about F-22 Raptors doesn’t scare the women away, you could go on about your 3rd level elf and whether Gandalf would have traded Terrel Owens to the Cowboys. Could Rumsfeld stare down Barry Switzer? The Army screwed up bigtime in the occupation by not sending in the Boz on a helicopter with a magic sword.
Watch the women flee.
Any guesses who are the hot 2.2% girls?
Bloody ‘ell. I missed the poll. I could have driven the bar one notch up the distaff side. And possibly delayed a run of dick jokes and pin-ups.
I thought this was hilarious, but Mr. Shachtman I think you should do a new poll:
How many women love men who read Defense Tech?
Open the flood gates!!!!!!
Well then… I guess this is what 5 years of attending schools with > 85% male population gets a girl…
To quote Triumph the Insult Comic Dog… I have my pick of the litter of a population of geeky men who have no idea of what to do with a woman (grin).
> 85% male population eh??
You must be an engineer!
What? Defense Tech can’t pick up babes?
Chris…
Just went to military school and then USAFA:)
But sadly, yes, I am in an engineering job…